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Spread of vaccine misinformation harder to stop than spread of virus, experts say


A local professor who studies misinformation about vaccines on social media is adding new insights into the concerns by President Biden that the myths are “costing lives.” “There are groups of individuals that are doing the work to try to create misinformation, propaganda for various reasons, even monetary reasons,” said Northern Kentucky University's Dr. Traian Marius Truta.Truta is a professor of computer science, and since 2018, has studied vaccine misinformation spread by social media. Truta said determining exactly how much of an impact misinformation has is hard to quantify.“Social media plays a huge role in spreading misinformation however, social media also plays an important role in eliminating misinformation,” Truta said.One myth that gained traction on social media was that the vaccine had a tracking device, another myth claimed that the vaccine made people magnetic. Truta said the most ridiculous claims are believed by fewer people.“There are some, but very few. I doubt there are very many that are not taking their vaccine because of those claims,” Truta said.Social media is only one part of the complex misinformation issue. Even if it is hard to measure, the impact is apparent to many doctors. “The medical community and the scientific communities are trying to get good scientific information out there but it’s a constant uphill battle when things are coming from all different sources that are untrue,” said TriHealth medical director for infectious diseases Dr. Stephen Blatt.Overdramatizing actual side effects is another form of misinformation and is sometimes very effective. Blatt said false claims that sound like they could be real are also hard to stop.“One of the ones that’s come up recently is that the COVID vaccine interferes with fertility in men in women. That’s not true. The vaccines are very safe, even in pregnant women and they don’t cause infertility and that’s important to know,” Blatt said.President Biden and U.S. Surgeon General Vivek Murthy are calling on social media platforms to do more to reign in misinformation about vaccines.“We know that health misinformation harms people’s health. It costs them their lives,” Murthy said.

A local professor who studies misinformation about vaccines on social media is adding new insights into the concerns by President Biden that the myths are “costing lives.”

“There are groups of individuals that are doing the work to try to create misinformation, propaganda for various reasons, even monetary reasons,” said Northern Kentucky University's Dr. Traian Marius Truta.

Truta is a professor of computer science, and since 2018, has studied vaccine misinformation spread by social media. Truta said determining exactly how much of an impact misinformation has is hard to quantify.

“Social media plays a huge role in spreading misinformation however, social media also plays an important role in eliminating misinformation,” Truta said.

One myth that gained traction on social media was that the vaccine had a tracking device, another myth claimed that the vaccine made people magnetic. Truta said the most ridiculous claims are believed by fewer people.

“There are some, but very few. I doubt there are very many that are not taking their vaccine because of those claims,” Truta said.

Social media is only one part of the complex misinformation issue. Even if it is hard to measure, the impact is apparent to many doctors.

“The medical community and the scientific communities are trying to get good scientific information out there but it’s a constant uphill battle when things are coming from all different sources that are untrue,” said TriHealth medical director for infectious diseases Dr. Stephen Blatt.

Overdramatizing actual side effects is another form of misinformation and is sometimes very effective. Blatt said false claims that sound like they could be real are also hard to stop.

“One of the ones that’s come up recently is that the COVID vaccine interferes with fertility in men in women. That’s not true. The vaccines are very safe, even in pregnant women and they don’t cause infertility and that’s important to know,” Blatt said.

President Biden and U.S. Surgeon General Vivek Murthy are calling on social media platforms to do more to reign in misinformation about vaccines.

“We know that health misinformation harms people’s health. It costs them their lives,” Murthy said.


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