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$92 million in local spending expected during Taylor Swift’s ‘Eras Tour’ in Cincinnati

WE ARE LEARNING MORE NOW ABOUT ALL OF THAT MONEY. POP SENSATION TAYLOR SWIFT WILL BRING TO THE QUEEN CITY NEXT WEEKEND TO THE TUNE OF $92 MILLION. YEAH, SWIFT IS SET TO PERFORM AGAIN NEXT FRIDAY AND SATURDAY AT PACKER STADIUM. THE CINCINNATI VISITORS BUREAU TELLING US. $48 MILLION WILL COME STRAIGHT FROM CONCERT COSTS. ACROSS THE REGION, HOTELS WERE EXPECTED TO BE 95% FULL AND THE SHOW WILL CREATE AROUND 900 JOBS. WHO WOULD HAVE EVER IMAGINED THIS A YEAR AGO? I KNOW SHE’S BEEN, YOU KNOW, RED HOT, BUT THIS IS LIKE A MOVEMENT. I WAS TALKING ABOUT THIS WITH OUR PRODUCER. I THINK SHE JUST TRANSCENDS SO MANY GENERATIONS. YOU’RE TALKING KIDS AND IT’S RACISM. GENDERS. I MEAN, SHE PEOPLE JUST LOVE HER.

$92 million in local spending expected during Taylor Swift’s ‘Eras Tour’ in Cincinnati

On Wednesday, the Cincinnati Regional Chamber’s Center for Research and Data and Visit Cincy announced that $92 million in local spending is expected during Taylor Swift's "Eras Tour" in Cincinnati.Swift is set to perform June 30 and July 1 at Paycor Stadium.The Cincinnati Regional Chamber approximates that $48 million will come straight from concert costs.The majority of spending is expected to be seen in the downtown area, but businesses from across the region will see a boost in revenue. Hotel rates are surging ahead of the concert and it is estimated that the Cincinnati region will reach 95% occupancy."The Taylor Swift 'Eras Tour' two-day stop in Cincinnati is the only city in all of Ohio, Kentucky, and Indiana to host this incredible event," Visit Cincy President and CEO Julie Calvert said. "This fact creates a unique draw for the Cincinnati region for our hotels, restaurants, entertainment venues, women and minority-owned businesses, who no doubt will benefit from visitors – local, Midwest, and Southern region combined – to grow their business while at the same time creating an amazing experience that will benefit our region well beyond this weekend."The Cincinnati Regional Chamber also expects the tour to create around 900 jobs.

On Wednesday, the Cincinnati Regional Chamber’s Center for Research and Data and Visit Cincy announced that $92 million in local spending is expected during Taylor Swift's "Eras Tour" in Cincinnati.

Swift is set to perform June 30 and July 1 at Paycor Stadium.

The Cincinnati Regional Chamber approximates that $48 million will come straight from concert costs.

The majority of spending is expected to be seen in the downtown area, but businesses from across the region will see a boost in revenue. Hotel rates are surging ahead of the concert and it is estimated that the Cincinnati region will reach 95% occupancy.

"The Taylor Swift 'Eras Tour' two-day stop in Cincinnati is the only city in all of Ohio, Kentucky, and Indiana to host this incredible event," Visit Cincy President and CEO Julie Calvert said. "This fact creates a unique draw for the Cincinnati region for our hotels, restaurants, entertainment venues, women and minority-owned businesses, who no doubt will benefit from visitors – local, Midwest, and Southern region combined – to grow their business while at the same time creating an amazing experience that will benefit our region well beyond this weekend."

The Cincinnati Regional Chamber also expects the tour to create around 900 jobs.


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