"The world needs more crunch" is the motto for a Maryland business owner. His pretzel business, Moore Crunch, is booming and inspiring people with autism and other disabilities in the process.Marcus Moore has a passion for pretzels. People can see the joy on his face as he packs each bag of his very own brand Moore Crunch."I just enjoy doing this. Seriously, I really do. I love it," Moore, the founder and CEO of Moore Crunch, said.Finding something he loves means so much to Moore. He’s 29 years old and he has autism. Although he’s worked in Annapolis grocery stores over the years, he has always wanted to grow and be self-sufficient."I know some jobs may not offer those supervisor position(s), manager position(s) because with autism, I may lack some of that leadership skill," Moore said."He came home one day from work, and he was kind of upset. He wanted to know if what he makes for a living is enough to take care of himself on his own as an adult," Walter Mills, Moore's father, said. "His mother and I were sitting around one day, and we were like, 'what can we do for him?'"Video below: Student with autism makes basketball shot during gameThey thought about how much Moore loves snacks and suggested he start his own pretzel business. He bought in and started testing out flavors in the kitchen right away."Cinnamon sugar, Maryland crab, garlic ranch buffalo, buffalo and the smokehouse ranch," Moore said.Since the start of Moore Crunch in October 2022, Moore has sold over 600 bags of pretzels. And with several stores carrying his product, business is booming."The online orders have been coming in," Moore said."Just to see how people have embraced him, the social life that he never had, the opportunities that he never really had growing up, they’re coming to him now," Mills said.With his newfound success, Moore is thinking about the next steps, like finding a commercial kitchen and hiring other people with autism or disabilities to help him."Just help expand and show them how to do this give them that chance and opportunity," Moore said.So, with his passion for pretzels, he's got a newfound love for inspiring people."Great to see. Like being an inspiration to those out there, that you can do anything," Moore said.For more information on how you can support Moore Crunch visit the following website.
"The world needs more crunch" is the motto for a Maryland business owner. His pretzel business, Moore Crunch, is booming and inspiring people with autism and other disabilities in the process.
Marcus Moore has a passion for pretzels. People can see the joy on his face as he packs each bag of his very own brand Moore Crunch.
"I just enjoy doing this. Seriously, I really do. I love it," Moore, the founder and CEO of Moore Crunch, said.
Finding something he loves means so much to Moore. He’s 29 years old and he has autism. Although he’s worked in Annapolis grocery stores over the years, he has always wanted to grow and be self-sufficient.
"I know some jobs may not offer those supervisor position(s), manager position(s) because with autism, I may lack some of that leadership skill," Moore said.
"He came home one day from work, and he was kind of upset. He wanted to know if what he makes for a living is enough to take care of himself on his own as an adult," Walter Mills, Moore's father, said. "His mother and I were sitting around one day, and we were like, 'what can we do for him?'"
Video below: Student with autism makes basketball shot during game
They thought about how much Moore loves snacks and suggested he start his own pretzel business. He bought in and started testing out flavors in the kitchen right away.
"Cinnamon sugar, Maryland crab, garlic ranch buffalo, buffalo and the smokehouse ranch," Moore said.
Since the start of Moore Crunch in October 2022, Moore has sold over 600 bags of pretzels. And with several stores carrying his product, business is booming.
"The online orders have been coming in," Moore said.
"Just to see how people have embraced him, the social life that he never had, the opportunities that he never really had growing up, they’re coming to him now," Mills said.
With his newfound success, Moore is thinking about the next steps, like finding a commercial kitchen and hiring other people with autism or disabilities to help him.
"Just help expand and show them how to do this give them that chance and opportunity," Moore said.
So, with his passion for pretzels, he's got a newfound love for inspiring people.
"Great to see. Like being an inspiration to those out there, that you can do anything," Moore said.
For more information on how you can support Moore Crunch visit the following website.
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